From the director of The Last Circus comes this Spanish comedy-drama about a washed-up advertising executive who trades his dignity for cash,...
From the director of The Last Circus comes this Spanish comedy-drama about a washed-up advertising executive who trades his dignity for cash, exploiting his own bizarre and fatal predicament. Co-stars Salma Hayek.
Unemployed and broke, Roberto (José Mota) leaves another failed job interview and wanders lost through a construction site. He falls, landing on a steel rod which becomes partially impaled in his skull. Immobilised but still functioning, emergency services are at a loss on how to free him. As the accident generates a media circus, Roberto is struck by an idea: he can milk the situation, sell the TV exclusive and secure his family's future.
Also released under the title As Luck Would Have It.
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38 %8 reviewsRotten Tomatoes® rating
48 %318 reviewsAudience score rating
"Entertaining but unsubtle satire on the moral confusions of a marketing/media-drive world."
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Variety
Variety"Despite an enthusiastic performance by Salma Hayek and punctuated by a few amusing moments and visual flourishes the film only hits its targets intermittently."
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Screen Daily
Screen Daily"One of the treasures of the Tribeca Film Festival."
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IndieWire
IndieWire"With Alex de la Iglesia at the unsteady wheel, this intermittently entertaining film – which either pays homage to or steals from Billy Wilder’s Ace in the Hole – never quite settles on a tone."
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Hollywood Reporter
Hollywood ReporterThe Spark of Life | Details
- Runtime
- 94
- Genre
- Comedy, Drama
- Country of origin
- Spain, France, USA
